BUILT FOR DEALERSHIPS

RACING SIMULATOR EXPERIENCES

Employee appreciation. Customer events. Showroom activations. Friendly competition that gets your entire dealership talking.

GET A QUOTE

AS FEATURED ON

How Dealerships Use Sim Racing Events

Capitalize on manufacturer motorsports programs, product launches, and brand-sponsored initiatives with experiences designed to align with OEM showroom event and co-op marketing programs.
Reward your team with a friendly hot-lap competition that gets everyone involved, from technicians to sales managers. It’s a memorable way to recognize great work, strengthen team culture, and boost morale.
Drive showroom traffic with an interactive experience customers will remember long after they leave the dealership. Give your sales and service teams a fun, engaging way to connect with customers in a relaxed environment.
Bring race weekends to life with simulator competitions alongside live broadcasts of IMSA and Formula 1 events.
Create an attraction that appeals to drivers of all ages during open houses, charity events, and local festivals.

Learn More

As Featured on MotorWeek

See why MotorWeek featured Sim Racing Events and how racing simulators are helping dealerships engage customers, reward employees, and create memorable showroom experiences.

Testimonials

“Customer service was amazing…these guys do a real good job.”

Jahangir, General Manager
Porsche Chantilly

“…very popular with all the guests.”
Bert, General Manager
Mercedes-Benz of Arlington

Frequently Asked Questions

We offer a range of solutions designed to meet your needs. Whether you're looking to reward your team, or attract customers, we’ve got you covered.
Getting started is simple. Reach out through our contact form or send an email (info@simracingevents.com). We’ll walk you through the next steps and answer any questions along the way.
Sim Racing Events was founded by an automotive industry professional who understands the unique challenges dealerships face. Every event is designed with dealership operations, customer experience, and employee engagement in mind—not just the simulators themselves.

You can reach us anytime via our contact page or email (info@simracingevents.com). We aim to respond quickly, always within one business day.
We offer flexible pricing based on project type and complexity. After an initial conversation, we’ll provide a transparent quote with no hidden costs.
Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.